Sustainable Beauty, Inside and Out
At the heart of our brand is a simple belief: what cares for you should also care for the planet.
That’s why every bottle of our shampoo and conditioner comes in packaging made from 100% PCR-HDPE, crafted entirely from post-consumer recycled waste.
By switching to these bottles, we’re committed to highest-level circularity—keeping waste plastic out of landfills, oceans, and incineration, and giving existing materials a new life. This choice significantly reduces CO₂ emissions compared to producing new plastic bottles, while also saving energy and natural resources. And because PCR-HDPE relies on recycled content, it has no agricultural impact.
Choosing our products means choosing the best option for lowering environmental footprint, without compromising on quality or performance.
Beautiful hair. Cleaner planet.
